| 000 | 00480nam a2200181Ia 4500 | ||
|---|---|---|---|
| 008 | 170901s2006 xx 000 0 und d | ||
| 020 | _a9780071115377 | ||
| 082 |
_a659.1 _bA72C |
||
| 100 | _aArens, William F. | ||
| 245 | 0 | _aContemporary Advertising | |
| 250 | _a10 | ||
| 260 |
_aBoston _bMcGraw-Hill Co., Inc. _c2006 |
||
| 300 | _a614 | ||
| 650 | _aManagement and Auxiliary services | ||
| 650 | _aTechnology (Applied sciences) | ||
| 653 | _aAdvertising | ||
| 942 |
_2ddc _cBK |
||
| 999 |
_c18648 _d18648 |
||