TY  - BOOK
AU  - Abrar, Rahat.
AU  - Syed, M. H.
TI  - Encyclopaedia of Public Relations and Advertising, Vol. - 3
SN  - 9788184888744
U1  - 659.03 
PY  - 2010///
CY  - New Delhi
PB  - Himalaya Books
KW  - Technology (Applied Sciences)
KW  - Management and Auxiliary Services
KW  - Public Relation
KW  - Advertising
KW  - Encyclopaedia
ER  -