Handbook of Marketing research / edited by Robert Ferber

Contributor(s): Ferber, RobertMaterial type: TextTextPublication details: .- New York : McGraw-Hill Book , 1974Description: xvii,(4-387)pISBN: 0070204624Subject(s): Technology (Applied Sciences) | Management and Auxiliary Services | Marketing | Market Research | HandbookDDC classification: 658.8302
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